High-Performance Skincare & Haircare

Algerian botanical tradition meets scientific-modern dermatological precision. AMEA crafts targeted skin and scalp care using minimal ingredients that are scientifically proven.

Discover our skin and hair therapeutics

ESSENTIAL BOTANICALS

Precision care for skin and hair

Skin Soothing

Mugwort & Niacinamide Serum

AMEA SKIN REPAIR COMPLEX

Powered by Artemisia, a botanical chosen for its soothing and antioxidant properties, together with niacinamide, panthenol, and beta-glucan, it helps reveal healthier-looking, smoother, and more resilient skin.

  • Strengthens & Protects: Rebuilds the skin's natural moisture barrier while providing antioxidant defense against environmental stress.

  • Deeply Hydrates & Smooths: Locks in long-lasting moisture to improve rough texture for softer, smoother skin.

  • Balances Complexion: Utilizes niacinamide to reduce the look of uneven pigmentation and promote a more even skin tone.

Hair & Scalp

Follicle Revitalizer

AMEA DENSITY & SHINE BOOSTER

Powered by pumpkin seed oil and Artemisia annua, together with caffeine, rosemary extract and panthenol, it nourishes the scalp, hydrates the hair fiber, and helps improve the appearance of stronger, shinier and more resilient hair.

  • Strengthens and Protects: Panthenol, botanical extracts, and antioxidant-rich oils improve hair resilience, reduce breakage, and shield against environmental stress.

  • Promotes Scalp & Hair Health: Nourishes and conditions the scalp to create an optimal environment for hair growth and natural shine.

  • Boosts Fuller Appearance: Uses caffeine and active botanicals to support thicker, denser-looking hair over time without weighing it down.

A sleek beauty shot of a North African / Algerian / Mediterranean woman with glowing healthy hair softly applying serum drops onto her scalp, minimalist dark aesthetic, soft dramatic studio rim lighting.
A sleek beauty shot of a North African / Algerian / Mediterranean woman with glowing healthy hair softly applying serum drops onto her scalp, minimalist dark aesthetic, soft dramatic studio rim lighting.

About the founders

Amel B.

Chemist

Holder of a Master’s in Process Engineering and experience in pharmaceutical and analytical labs, Amel founded AMEA to bridge hard science with skin health, and create purposeful, science-backed dermo-cosmetics powered by meticulously selected ingredients.

Asma B.

Doctor of pharmacy

Holding a Doctorate in Pharmacy with specialized training in cosmetic formulation, Asma blends pharmaceutical science with intentional beauty. Driven by a passion for healthy skin and hair, she formulates clean, scientifically grounded products designed with purpose.

Concentrated Active Ingredients

A close-up shot of golden yellow cold-pressed pumpkin seed oil swirling inside a glass dish under sharp directional light with dark background shadows.
A close-up shot of golden yellow cold-pressed pumpkin seed oil swirling inside a glass dish under sharp directional light with dark background shadows.
Artemisia

Dermatological Grade

Mugwort Extract • Redness Relief • Anti-Inflammatory

Pure Artemisia extracts work alongside soothing actives to calm reactivity, mitigate redness, and shield stressed skin from environmental triggers across all complexions.

Pumpkin Seed Oil

Cold-Pressed Elixir

Zinc • Omega-3 & 6 • Follicle Nourishment

Pure Algerian pumpkin seeds cold-pressed retains essential nutrients that block DHT enzymes and strengthen root structure for healthier hair density.

Niacinamide

Dermatological Grade

Vitamin B3 • Pore Refining • Barrier Repair

Formulated with botanical extracts, high-purity Niacinamide regulates sebum, unifies skin tone, and accelerates cellular renewal for every skin type.

Caffeine

Cosmeceutical Grade

Methylxanthine • Microcirculation

Caffeine has been studied as a cosmetic ingredient for supporting the hair-growth environnement.

Beneficial effects of pumpkin seed oil as a topical hair growth promoting agent in a mice model :

As topical application of PSO showed hair growth promotion, it might be regarded as a promising alternative for treatment of male pattern alopecia.

Valliolah Hajhashemi, Mahdieh Mardani, Parvin Rajabi
Department of Pharmacology, School of Pharmacy and Pharmaceutical Sciences & Department of Pathology, School of Medicine, Isfahan University of Medical Sciences

Reviews & Scientific Studies

Study on the Repairing Effect of Cosmetics Containing Artemisia annua on Sensitive Skin :

it is shown that containing Artemisia annua extract can significantly repair the damage of skin barrier function, significantly reduce the symptoms of inflammation, reduce the degree of skin redness, and thus improve the condition of sensitive skin.

Jie Yu, Gang Wang, Nan Jiang

Yinsha cosmetics Co, LTD & Institute of Medicinal Fungi, Sichuan Academy of Chinese Medicine Science, Chengdu, China.

Role of Caffeine in the Management of Androgenetic Alopecia :

The proposed mechanism that would counteract DHT-induced miniaturization of the hair follicle includes inhibition of phosphodiesterase by caffeine, which increases cAMP levels in cells and therefore promotes proliferation by stimulating cell metabolism.

Manish Bansal, Kajal Manchanda, Shyam Sunder Pandey

Department of Dermatology and Venereology, Institute of Medical Sciences, Banaras Hindu University, Varanasi, India

Frequently Asked Questions

What skin types is Mugwort best for ?

Mugwort is ideal for sensitive, reactive, or acne-prone skin. It soothes inflammation, reduces redness, and provides antioxidants without irritation.

How often should I use the Scalp Serum ?

Apply 3 to 5 drops directly to the scalp daily or overnight. Massaging gently enhances circulation and nutrient absorption.

Are AMEA products vegan ?

Yes, all AMEA formulas are 100% vegan, cruelty-free, and bottled in recyclable amber glass to minimize environmental footprint.

CONNECT WITH AMEA

Experience clean Mediterranean luxury

Have questions about our botanical formulas, ingredient sourcing, or recommendations for your skin type? Contact our team or book a personalized consultation.